L'Oréal Professionnel 7.3 Dia Color Demi-Permanent Gloss Color

L'Oréal Professionnel 7.3 Dia Color Demi-Permanent Gloss Color is a professional ammonia-free demi-permanent gloss in a warm golden blonde (level 7 with a gold reflect), made for stylists who want to add richness, warmth and shine without permanent lift. This tone-on-tone gloss melts into natural or pre-lightened hair and fades with no harsh regrowth line.

• Ammonia-free demi-permanent formula for a gentle, glossy result
• Adds warm golden richness and mirror-like shine
• Blends grey for a soft, natural-looking finish
• Tone-on-tone deposit with no lift and no harsh demarcation
• Conditioning base leaves hair feeling soft and smooth
• Ideal as a refresh, toner or gloss between permanent color services

For professional use: mix this Dia Color gloss with the recommended Dia oxidant per the technical guide, apply, process and then rinse and condition. Always complete a patch and strand test before every service to confirm the tone.

Best applied by a licensed colorist. Review the full ingredient list below before use, and support this Dia demi-permanent gloss color with a sulfate-free, color-safe routine to extend warmth and shine between visits.